Google AdSense is one of the most popular ways to monetize your website. Did you know that you can easily add Google AdSense to your WordPress site and start making money? In this article, we will show you how to add Google AdSense in WordPress along with sharing some best practice and tips to increase your earnings.

What is Google AdSense?

Google AdSense is an advertising network run by Google that allows bloggers and website owners an opportunity to earn money by showing text, image, video, and other advertisements on their websites. These ads are targeted by site content and audience.

Google AdSense is hassle-free because you don’t have to deal with advertisers or worry about collecting money. Google administers and maintain relationships with the advertisers. They collect the payment, take their share, and send your share to you.

AdSense offers cost-per-click ads (CPC) which means that you earn money every time a user clicks on the ad on your website. The amount received per click varies based on multiple factors.

Getting Started With AdSense

The first thing you need to do is sign up for a Google AdSense account. If you have a Gmail account, then you can use an existing account.

Once you’ve submitted your application, you will receive an email within 6 – 8 hours telling you whether you have passed the first step of the review process. If you passed the first check, then you can log in to your AdSense account and get your ad code.

Start by clicking on the ‘My ads’ tab and then click on the ‘New ad unit’ button.

This will bring you to create new ad page. On this page, you need to select the Ad size, type, and style.

The next option is choosing the Ad Size. While Google offers a wide-variety of ad sizes, there are certain sizes that are listed under recommended because those are the most popular among advertisers. What that means is that these ads are likely to have a higher inventory thus a better payout.

The next option is to choose Ad type, we recommend having both Text & display ads.

For backup ads, you can either choose to have a blank space or fill it with your own ad. This is shown when Google cannot find an appropriate advertise (which rarely happens).

Ad style allows you to control the display of your text-based ad units. We recommend using your site’s colour scheme for best results.

Once you’re done with this setup, simply click on Save and get code button. You will be prompted with a message “Ad successfully created”, and you will also see the Ad code.

Adding Google AdSense In WordPress

You need to determine where you want to show the ad on your website. Most commonly ads are displayed in the sidebar. You can add the Ads in your sidebar by using WordPress widgets.

Simply go to ‘Appearance » Widgets’ in your WordPress admin area. Next drag & drop the Text widget to the appropriate widget area and paste your Google AdSense code in there.